STP Marketing Mix Explained: Segmentation, Targeting, Positioning #274553 (License: Personal Use)

This visual outlines the STP (Segmentation, Targeting, Positioning) model-a foundational marketing strategy used to identify and serve specific customer groups. Each stage is represented with a distinct color and icon: orange for Segmentation (pie chart), orange for Targeting (three human figures), and beige for Positioning (target symbol). A subtle world map in the background emphasizes global applicability.

Used on marketing strategy pages, business education sites, or presentation decks to explain foundational marketing concepts; targets students, entrepreneurs, and marketers seeking actionable frameworks.