University of Wisconsin Logo - Official Badgers Branding #314419 (License: Personal Use)

This image displays the official University of Wisconsin-Madison athletic and institutional logo: a high-gloss red spherical button featuring a bold, white, stylized uppercase “W” with a black outline and subtle inner detailing. The design conveys energy, tradition, and team spirit, commonly used across merchandise, digital platforms, and sports media. Its clean vector-style rendering ensures scalability and strong visual impact.

This logo is primarily used on university websites, athletic apparel, fan merchandise, social media profiles, and official communications to represent the UW-Madison Badgers. It targets students, alumni, sports fans, and prospective applicants seeking authentic brand representation.