BSA Logo Evolution: Old vs. New Design Comparison #3497543 (License: Personal Use)

The image displays two versions of the Boy Scouts of America (BSA) logo side by side: the “Old Version” on the left features a golden fleur-de-lis with a detailed bald eagle, American shield, and silver stars, while the “New Version” on the right adopts a bolder red-and-blue palette with a stylized eagle and simplified geometric elements. A smaller scaled version of the new logo appears centrally for size comparison. This redesign, introduced in 2023, reflects modern branding priorities including inclusivity and digital adaptability.

This image is typically used on official BSA communications, historical retrospectives, or design-focused articles explaining organizational rebranding. It serves users seeking to understand the visual identity shift, especially after the BSA’s name change to “Scouting America” and its broader inclusion initiatives.