Harley-Davidson University - Official Branding & Legacy Program #1210432 (License: Personal Use)

This emblem represents Harley-Davidson University, the company’s internal and external education program focused on rider training, dealership development, and brand heritage. The design integrates the signature Bar & Shield logo at its center, flanked by stylized wings and encircled by a motorcycle tire, all rendered in the brand’s signature orange, black, and white palette. The typography and symmetry evoke tradition, freedom, and institutional credibility.

Used on official Harley-Davidson training portals, dealer onboarding materials, event signage, and promotional content targeting riders, employees, and franchise partners seeking structured learning about the brand, safety, and motorcycle culture.