BMW Logo - Official Brand Emblem and Design History #32552 (License: Personal Use)

The BMW logo, known as the roundel, features a black outer ring with the letters “B M W” in white, surrounding a central circle divided into four quadrants-alternating blue and white-symbolizing a spinning aircraft propeller against a sky backdrop, honoring the company’s roots in aviation. Introduced in 1917, the design has remained largely unchanged, embodying brand consistency and engineering excellence. Its clean geometry and high-contrast color scheme ensure instant recognition worldwide.

This image is used on automotive brand pages, corporate identity guides, history articles, and official press kits; it serves users seeking brand verification, logo usage rights, or historical context about BMW’s heritage.