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Why Customers Don’t Convert: Common Funnel Drop-Off Points Explained #1194331 (License: Personal Use)
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The infographic illustrates a sales funnel segmented into four stages-awareness (green), consideration (blue), decision (purple), and conversion (orange)-with corresponding user icons shrinking at each stage. Key drop-off causes are labeled: green users lost due to JavaScript errors affecting Chrome users, blue users due to an unreachable checkout page in a key market, and purple users because of slow payment provider response times. Each segment visually quantifies attrition with icon counts and runner icons indicating exit points.
Used on e-commerce optimization, CRO (conversion rate optimization), or digital marketing strategy pages; targets marketers, product managers, and developers seeking to diagnose and reduce cart abandonment.
Related Cliparts: Discover the top reasons customers abandon purchases-JavaScript errors, inaccessible checkout pages, and slow payment gateways-and how to fix them.
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